OtterlyAI: AI Search Analytics From $29 a Month, Now With Any 3 to 7 AI Engines of Your Choice

Vienna, AUSTRIA, Nov. 10, 2026 (GLOBE NEWSWIRE) —  OtterlyAI, the AI search analytics platform used by more than 40,000 marketing professionals, today launched a new pricing structure that gives customers up to 34% more tracked prompts at the same price and lets them choose which AI search engines those prompts run on. Plans still start at $29 per month for Lite and top out at $489 per month for Premium. What changes is who decides how a plan is used: customers now pick any 3 to 7 of the AI engines OtterlyAI tracks (ChatGPT, Google AI Overviews, Google AI Mode, Gemini, Perplexity, Microsoft Copilot and Claude), set the selection per workspace, and choose between daily and weekly tracking.

OtterlyAI new pricing structure lets you pick AI Search Engines in a modular way

At $489 per month for 535 daily-tracked prompts across 3 engines, Premium works out to about $0.91 per tracked prompt per month. OtterlyAI believes this makes it the best-value AI search analytics platform on the market, and publishes the full comparison at otterly.ai/pricing.

What’s new:

• Customers pick at least 3 of 7 AI search engines: ChatGPT, Google AI Overviews, Google AI Mode, Gemini, Perplexity, Microsoft Copilot and Claude. Each workspace can have its own selection.
• Standard and Premium customers can top up credits in their account to add prompts, without changing plans.
• Premium and Enterprise customers can switch from daily to weekly tracking. On Premium across 4 engines, that more than triples the allowance, from 400 to 1,250 prompts.

AI search is fragmenting by market

When OtterlyAI launched, tracking ChatGPT, Google AI Overviews, Perplexity and Microsoft Copilot covered most of what mattered to brands. Gemini, Google AI Mode and Claude now matter too, and which engines count depends on a brand’s market, audience and products.

A B2B software brand in the US might care most about ChatGPT, Perplexity and Claude. A retailer in Germany might care most about Google AI Overviews, Google AI Mode and Gemini, and an agency often serves both in different workspaces. Under the previous model, every customer got the same 4 engines and the same prompt count.

“More than 40,000 marketing professionals use OtterlyAI, and they don’t all need the same AI search engines. So we rebuilt our packages around one idea: our customers decide where their prompts go,” said Thomas Peham, CEO and co-founder of OtterlyAI. “We kept every plan and every price exactly where they were, and anyone who tracks 3 engines gets more prompts than before. 

We compared the new packages against every GEO tool and AI search analytics platform we know of. 

At the new pricing structure, and $29 to get started, nobody offers more AI search visibility for the money.”

Prices and prompts by plan

Prompt counts are for daily tracking, the default on every plan. Premium customers who switch to weekly tracking can track 1,250 prompts across 4 engines.

Credits, top-ups and weekly tracking

Credits are the unit behind the new flexibility. They work as slots for tracking prompts across the chosen engines: they aren’t used up, and they stay assigned to a workspace until the customer reassigns them.

Standard and Premium customers can top up credits directly in their account whenever they need more prompts, with no plan change required. Standard customers can add 5,000 credits for $65 per month and Premium customers 10,000 credits for $99 per month. Top-ups aren’t available on Lite.

Premium and Enterprise customers can also choose weekly tracking instead of daily. It suits market expansions, product launches and large catalogs, where weekly snapshots across many prompts say more than daily snapshots across a few.

What changes for existing customers and agency partners

Nothing, unless they want it to. The new pricing applies to new users and trials from November 10, 2026. Existing paying customers will receive a migration plan by email by mid-November and move to the new structure by the end of November, after which they can change their engine selection in their settings. 

The Agency Partner Program does not change. All agency benefits continue and are credited automatically after migration. Agencies gain per-workspace engine selection, so a US SaaS client and a German retail client can each be tracked on the engines that matter in their market, from one account.

Availability

The new pricing is live from November 10, 2026 at otterly.ai/pricing, where new users can start a free trial and pick their engines. A video walkthrough of the new pricing is on YouTube at youtube.com/watch?v=iKgfe0ayawU.

About OtterlyAI

At OtterlyAI, we revolutionize content and brand monitoring for AI search experiences. We are an ambitious and experienced team of marketing and tech leaders.

Press Inquiries

Thomas Peham
thomas.peham [at] otterly.ai
https://otterly.ai/

A video accompanying this announcement is available here: https://youtube.com/watch?v=iKgfe0ayawU